Arienzo Let’s talk

Email & retention for ecommerce brands.

Good email
doesn’t need to
be complicated.

Strategy, copy and build, directly in your email platform. No bloated agency process. No endless handoffs. Just thoughtful email that feels like your brand and gives customers a reason to come back.

Let’s talk

Your brand is doing the hard part.

You’re making the product. Building the audience. Packing the orders. Finding the customers.

Email should be helping you keep them.

Arienzo works with founder-led ecommerce brands to turn email into a retention channel that actually feels connected to the business, from the first welcome to the next purchase.

What I do

Flows that work while you don’t.

Welcome, abandoned cart, post-purchase, replenishment and winback. Built around how your customers actually shop.

Campaigns worth opening.

Not another “20% off ends tonight” because the calendar says you need to send something. Campaigns with an actual reason to exist.

Retention beyond the inbox.

Loyalty, reviews and lifecycle strategy that connects the pieces you’re already using.

I don’t make email designs. I make emails you can actually use.

  • No Figma file that needs another person to turn it into an email.
  • No unnecessarily complicated templates your team is scared to touch.
  • No six-person agency chain between an idea and hitting send.

Strategy, copy and build happen together, directly in the platform. What you receive is live, editable and made to be used.

Ways to work together

Email reset

For brands ready to get more from email.

  • Email + retention audit
  • Retention strategy
  • Core lifecycle flows
  • Copy + direct build
  • Reusable campaign system
  • Mobile + desktop QA

Ongoing email

For brands that want email handled consistently.

  • Campaign planning
  • Copy + build
  • Scheduling
  • QA
  • Ongoing retention thinking

Need something slightly different?

Tell me what’s going on and we’ll work out what makes sense.

Start a conversation

Hi, I’m Alannah.

I’ve spent the last four years working in ecommerce customer retention, helping brands think about what happens after someone lands on the site, and after they buy.

Arienzo came from seeing the same thing from both sides: brands investing heavily in acquisition and beautiful creative, while email either gets overcomplicated, neglected, or treated like a constant promotional channel.

I wanted to build something simpler.

Senior retention thinking, without the agency theatre.

Alannah Founder, Arienzo Studio Gold Coast, Australia

You’ve already done the hard part. Let’s give them a reason to come back.